The direct event behind Kwon Eun-bi’s rise in searches was the release of her new digital single, “DEJAVU.” She released the song through various online music services at 6 p.m. on September 3, 2026. The release marks a turning point: it is her first work since moving to RBW and her comeback approximately one year and four months after her previous new song. However, no chart rankings or performance results have been separately confirmed, so the release and her activities should be discussed on that basis.
Key Changes
In an official Weverse post on March 31, 2026, Kwon Eun-bi said that she had concluded her exclusive contract with Woollim Entertainment, with which she had worked for many years. “DEJAVU,” released with RBW afterward, is her first new release under the agency. This comeback therefore represents more than the addition of another single; it marks the beginning of Kwon Eun-bi’s next musical chapter following her agency change.
The musical character of “DEJAVU” is another major point of interest. Genie’s song information describes it as a fresh disco-pop track featuring rhythmic bass and upbeat guitar sounds. In a YTN interview, Kwon Eun-bi also explained that she wanted to show a natural and bright side of herself alongside the delicate, dreamy quality of her vocals.
The focus of this activity is presenting a new musical texture under a familiar name.
Current Status
The official release content includes “DEJAVU” artwork, a music video, teasers, a lookbook, and a brand film. The video below is the music video teaser announced through Kwon Eun-bi’s official account and official Weverse media. It is not a substitute for the full song; rather, it can be used to confirm the visual atmosphere and release timing emphasized by this comeback.
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In her YTN interview, Kwon Eun-bi said that she planned to promote the release mainly through music broadcasts for three weeks. The first specific official schedule announced immediately after the release is her participation in the September 4 pre-recording and live broadcast of KBS’s Music Bank, as detailed in RBW’s Weverse notice.
Impact
There are three main reasons the new release has drawn attention. First is the timing: it marks her comeback after approximately one year and four months. Second is the agency change, as it is her first new release with RBW after concluding her exclusive contract with Woollim Entertainment. Third is the combination of the natural and bright image and delicate, dreamy vocal quality Kwon Eun-bi described herself with the track’s disco-pop sound.
Together, these elements make it difficult to view “DEJAVU” simply as a repetition of her past activities. The rhythm centered on bass and guitar identified in the song information, the vocal direction mentioned in the interview, and the three-week music-broadcast plan provide a concrete picture of the comeback’s current status. At the same time, there is not yet sufficient evidence to conclude that her established image has completely changed or to exaggerate the song’s performance through numerical claims.
Diet, exercise, and sauna routines also attracted attention in searches in connection with her comeback preparations. Although reports say that Kwon Eun-bi shared these preparations in a video on her YouTube channel, short-term weight loss after using a sauna may reflect water loss rather than fat loss. It should therefore not be treated as a general weight-loss method or health-management guideline.
Next Checkpoint
On September 4, the day after the release, Kwon Eun-bi is officially scheduled to participate in the pre-recording and live broadcast of KBS’s Music Bank. Viewers can use the performance to see how the song’s actual music-show presentation connects with the atmosphere previewed in the teaser.
The next major point to watch is the three-week music-broadcast promotion Kwon Eun-bi announced. The key criteria are not simple buzz, but how the song’s fresh disco-pop sound, natural and bright expression, and delicate, dreamy vocals are realized on stage. For the latest schedules and details, the safest approach is to consult official Weverse notices and broadcast announcements.